Make social media easy, engaging, and measurable with the Oktopost add-on for Sugar Market. Seamlessly integrate social media into your marketing automation strategy and let the platform do the work.
Manage All Social Media Marketing From One Central Location
Easily manage social media profiles for LinkedIn, Facebook, Instagram, and Twitter-all using Sugar Market. Publish and share compelling content, engage with prospects, leverage social listening features, and measure social media results directly within Sugar Market.
What Can You Do with Social Media Management?
Publish and Share Content
Instead of logging into multiple social media platforms, use Sugar Market to manage them all in one place. Sugar Market social media management tools let you pre-schedule posts to create a steady stream of relevant content. And take advantage of suggested smart content based on your top keywords.
Engage with Prospects
Become part of the social media conversation and engage in discussions to get to know your prospects, customers, and their thoughts on your brand better. Customer interactions will be tracked within Sugar Market and passed to your CRM for further Sales insight.
Amplify Your Efforts
Your employees are your best advocates. Take advantage of their social networks by making it easy for them to share your social posts. The employee advocacy board allows you to pin posts for employees to share with a click of a button. The best part: all interactions from these posts will be tracked so you can understand just how effectively your social media is performing. Encourage your employees to participate by creating contests that can be tracked easily with the employee leaderboard.
See What's Working
With an integrated solution for marketing automation and social media management, you can easily see which of your social channels and posts are the most effective. Instead of relying on impressions from disparate tools, become a data-driven marketer by tying social posts to clicks, website conversions, and opportunities. Send the details to Sales and effectively measure how your social media strategy and efforts affect revenue.
Package One: Pricing, Features, & Benefits
Pricing
Starting at $200/month
up to 150 employees
2 user seats
15 social profiles
10 advocate seats
Features & Benefits
Social Publishing
Allows users to expand their reach by publishing to multiple social networks, including LinkedIn, Facebook, and Twitter. To streamline campaign creation and publishing, a direct link to Sugar Market’s Asset Library and Landing Page Directory will be made available.
Autoposter
Saves time by allowing users to create all their social content in advance and makes it easy to coordinate a long-term campaign. With Autoposter, users can quickly select saved messages and publish them across multiple networks, profiles, and company pages in a matter of minutes.
Social Listening
Provides real-time insight into what drives target audiences. Identify and engage with potential business prospects and connect with thought leaders. Users can create live monitors and track keywords, mentions, company pages, and more.
Content Curation
Recommends content based on how well previous content performed. It is then displayed on a content dashboard, allowing users to share suggested content directly from the platform.
Social Inbox
Eliminates the hassle of manually logging into each network and lets the Social Inbox automatically check for any comment a marketer’s posts generated, giving the user more time to focus on writing great replies.
Advocacy Board
Gives marketing teams access to the untapped reach of their company’s internal employees. The board conveniently serves up social posts which have already been approved and made available by the marketing admin for employee sharing.
Social Media Analytics & Conversion Tracking
Allows marketers to track conversions generated from social media activities and easily identify which channels and messaging drive results for their business.
Data Integration into Sugar Market
Allows users to see Oktopost’s social campaign click data via the buyer’s journey on the lead/contact card to provide a full view of the prospect’s behavior across channels. In addition, the integration provides Sugar Market users the ability to lead score, segment, and create lists and reports based on social behavior and attributes from Oktopost campaigns. Finally, it provides sales users access to social behavior data and reporting across the buyer’s journey.
Package Two: Pricing, Features, & Benefits
Pricing
Starting at $350/month
150+ employees
5 user seats
50 social profiles
25 advocate seats
Package Two includes all of the features in Package One and adds the following:
Features & Benefits
Geo Targeting
Allows the user to geo-target posts for Facebook, Twitter, and LinkedIn company pages in a specific country or countries.
Customization of Roles/Permissions
Gives the account owner the ability to assign specific roles and permissions to each Oktopost user.
Teams
Provides the ability to segment account access to campaigns and social profiles across teams.
Notes & Requirements
Oktopost is only available to Sugar Market customers. Please reach out to your SugarCRM representative for more information about purchasing this Sugar Market add-on.
